TEAM PROFILES

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MEET THE TEAM

Mercury Group Victoria is a member-focused organisation supporting clubs, hotels and community venues across Victoria. Our strength is our people. With experience across gaming, compliance, finance, marketing, data and venue operations, the Mercury team works closely with Boards and management to deliver practical, trusted support. Below, meet the people who bring this experience to life and help our member venues succeed every day.

Jodi
Cooper

Marketing and Promotions Officer

Jodi Cooper is a highly experienced marketing and promotions professional with more than 30 years’ experience across hospitality, entertainment, events and member engagement. With deep industry knowledge cultivated through roles within Victoria’s club sector, at Tattersalls Australia and in international hospitality markets, Jodi brings a broad and strategic perspective to marketing, communications and promotional activities within regulated entertainment environments.

Jodi’s career has spanned the design and execution of engaging promotional campaigns, events and member initiatives that drive loyalty, visitation and community connection. Her experience extends from grassroots hospitality and club environments to larger organisational contexts, blending creative promotion with practical execution to deliver standout campaigns that resonate with members and guests.

At Mercury Group Victoria, Jodi leads the marketing and promotions function with a focus on creating high-impact initiatives that elevate brand presence, enhance member engagement and support organisational growth. Her commitment to innovation, relationship building and community connection ensures that each campaign not only drives results but also reflects Mercury’s values and member-centric approach.

Key Skills / Areas of Specialty:

  • Marketing strategy and campaign execution
  • Promotions and member engagement initiatives
  • Events planning and on-ground activation
  • Brand communication and audience engagement
  • Cross-channel content and promotional planning
  • Stakeholder and partner collaboration
  • Hospitality and club marketing experience

Notable Achievements / Projects:

  • Delivered turnkey marketing and promotions campaigns across hospitality, entertainment and club environments.
  • Built strong member engagement programs that drive visitation, loyalty and community connection.
  • Brought international and domestic marketing perspectives to gaming-aligned promotional strategies.

Years of Experience in the Industry:

20+ years in the hospitality and gaming sector, supported by 13 years’ service with Mercury Group Victoria.